Give Away Airheads
Airheads are candy coated hard candies made by Dutch company Perfetti Van Melle of Erlanger, Kentucky. The first gum was developed in Italy but the gum was adopted and used by the English in the 1800s and remained popular until the Second World War when it was discontinued. During that time the gum became associated with sweet snacks due to its use as a gum substitute for sugar.
Airheads are made of a mixture of sweet gums and chocolate and can come in a variety of flavors and colors. Most popular flavors are cherry, raspberry, blue raspberry and chocolate, although there are several variations of each of these flavors. Popular candy designs include: the Airheads Bites (cherry & blue raspberry), the Airheads Blue Raspberries (blue raspberry & cherry), the Airheads Cherry Topped (cherries & blue raspberry), the Airheads Gold Fudge (chocolate & blue raspberry), the Airheads Iced Vanilla (vanilla & vanilla) and the Airheads Mexican Mint. Many airheads bites are covered in bitter herbal cream, which is believed by some to provide a high for the person eating the bite.
Although the airheads candy bars gained popularity in the United States in the late 1980s, they never really took off here in the UK until the early nineties. American consumers were drawn to the candy bars' appealing shape and the candy tastes just as they do in the US. British consumers were drawn to the candy's ability to provide a great supply of sweets while still offering a reasonable amount of calories, which meant that they could purchase plenty without feeling too guilty about overindulging. American consumers simply fell in love with the cool design of the gum.
If you are wondering why all the fuss about airheads bites, one explanation may be that the gum is thought to have strong psychological effects on people. In fact, one of the contributing factors to increasing sales of mystery shopping companies in America, according to figures from a US National Bureau of Economic Research, is that mystery shoppers find the gum very difficult to resist. And, of course, nothing brings a smile to a child's face like having a large bag of airheads to chew.
So the next time you spot an airhead - or a piece of candy bar with an attractive airhead shape - do not just reach for it because you think it's a chewy treat. Instead, reach for the other kinds of airheads in your basket. You will find there is a full spectrum of flavors to choose from including mints, nuts, fruit flavors like watermelon and coconut, and so much more.
Whatever flavor you prefer, you will also be able to find airheads in many different colors. Some flavors include: cherry, raspberry, chocolate, green apple, chocolate pink, fudge, lemon, honey, orange, peanut butter, pink licorice, orange and red. There are even airheads in shapes like: hearts, footballs, baseballs and more. If you want to bring something unique to a birthday party, a baby shower, or a house warming, you might consider giving away airheads.
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